About StudioPlus Software
We are a family-owned company helping photographers run more organized, efficient, and profitable businesses.
Founded in 1995 by Matthew “Matt” Hunt, StudioPlus began as a custom software company built around one simple idea: create practical tools that help small businesses work better. Over time, our focus became clear: Photography studios needed software designed specifically for their unique workflows from scheduling and client management to marketing, invoicing, and daily operations.
That focus led to StudioPlus, and today, to Stratus — our all-in-one CRM, scheduling, marketing, and business management software for photographers.
Built by a Family. Built for Your Business.
StudioPlus has always been rooted in family. Over the years, all four of Matt’s kids have worked in the business at some point, helping support customers, improving the product, building the software, and carrying forward the company’s commitment to photographers.
As a family-owned business, we understand that your business is more than a job. It is your livelihood, your reputation, your team, and often your family’s future. That is why we take our work seriously.
We build software that helps photographers save time, stay organized, communicate with clients, manage sessions, and grow with confidence.
Why Photographers Choose StudioPlus
Stratus is built specifically for the photography industry. It helps you manage the important parts of your studio in one connected system, including:
- CRM and client management
- Scheduling and online booking
- Marketing and client communication
- Session and workflow tracking
- Invoicing, payments, and reporting
- Add-ons and integrations for growing studios
Whether you have just a single location or over 99 locations nationwide, Stratus is ready to grow with you!
Helping Photographers Since 1995
For decades, StudioPlus has continued to grow, improve, and adapt alongside the photography industry. Through every version of our software, our mission has stayed the same: to help photographers build stronger, more successful businesses.
We are proud to be a family-owned software company serving the businesses behind the camera.
Ready to see how Stratus can help your studio?
Our Mission & Core Values
Our Mission:
To provide excellence in products and services that are focused on our customers’ success.
We Value:
» Customer Focus
Our customers are the foundation of our business. We are driven by one relentless pursuit: Helping each one of our customers build a successful photography business. It is our goal to serve our customers with excellence, and to treat them with the same diligence, courtesy, and respect that we desire ourselves.
» Constant Innovation
As a technology company, we recognize that greatness today will become obsolete tomorrow. In today’s changing world, continuous, creative, outside-of-the-box product development is key to ensuring our customers’ success.
» Highest Quality
We are committed to excellence in the products and services we provide. We continually strive to exceed our customers’ expectations by setting the highest possible standards, measuring our progress, and holding ourselves accountable for any shortcomings.
» Utmost Integrity
If our customers are the foundation of our business, then integrity is the cornerstone. Everything we do is guided by what is right. We live by the highest ethical standards, treating our clients, partners, competitors, and coworkers with fairness, honesty, and respect. Regardless of the outcome of our business, we WILL be positive influencers in our world.